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Because the purpose of linking something on HN should be to share it, not to personally gain from it.

If it's all about sharing, why do we attribute anything here? Might as well make the submission and all the comments anonymous here as well.

Reputation is mark of making _good_ contributions, and is something that every site has utility for, including HN.

I don't see links to sites with ads being removed, even when submitted by the author itself.