Yes, I just coined the neologism. It was supposed to be partly sarcastic (why stay at pixels, why not just go fully multimodal and treat the missing channels as missing information?), I am kind of surprised why it got so upvoted.
(IME, often my comments which I think are deep get ignored but silly things, where I was thinking "this is too much trolling or obvious", get upvoted; but don't take it the wrong way, I am flattered you like it.)