There are backward rural places in America. However the vast majority of rural people have had reliable electric since the 1950s, along with phone (though those lines may not longer work since everyone has gone cellular). They bought their first color TV in the 1960s like everyone else. They drive cars (the image of a red neck mowing his grass and finding a car - they drove that car 30 years ago, when it wore out they go a different one and quit driving it). Most of the backward in America are groups like the Amish who have every ability to be modern but choose not to.
In rural Asia there are a lot of people who don't have electric, they don't have cars.
Though I don't know why rural is even a topic here. Factories don't exist in rural areas, this exist in cities and towns where the workers live.