When Julia came out neither Python nor data science and ML had the popularity they have today. Even 7-8 years ago people we're still having Python vs R debates.
At the time we were part of the wave I suppose that was trying to convince people that open source Python was a better prospect than MATLAB which was where many people in physics/engineering were on interpreted languages. At least in my view, it wasn’t until much more recently that Julia became a workable alternative to those, regardless of the performance benefits (which were largely workable in Python and MATLAB anyway - and for us at least we were happy developing extension modules in C for the flexibility that the Python interface gave us over the top).
They still have to this day.