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Unless you are switching every pixel with every refresh, the panel will last longer than that. However, it's still a huge limitation on its lifetime.

That could still get annoying though, since maybe the middle third of the display is going to get rapidly flipped on + off as you scroll through text/browse around websites. If that part of the display dies, but the outside 2 thirds still works, I think the panel is basically useless anyway.

think in terms of "page-up" and "page-down" instead of scroll-wheel / thumb scrolling and it starts to feel alright.

I emailed Modos and they replied basically that the 1 million or 10 million refresh limits have been pessimistic in their testing — that they have not seen a display significantly “wear out”

Hmm, has Modos published "max number of refreshes" for their newest display?