Absolutely - this is the sort of direct citizen journalism I expect (sort of hope?) we'll see more and of as traditional investigative journalism dies its slow death.

When it comes to interpersonal drama, the "Shoot first, ask questions later" style of reporting is terrible. However, for consumer advocacy it's basically the opposite, especially because in most cases it's easy for companies to turn the narrative around by simply handling the issue well. It's almost more about how they handle it than the actual issue in many cases.

I felt the same way, but over time I have come to respect those with the Crusader personality archetype, we need these people to do their thing and they need us to balance them out.