The rice cooker audibly turns the heating element completely on or off with a relay or thermostat or similar. It does have some kind of PWM , but so does a purely electromechanical rice cooker. There are different settings for brown and white rice, as well as different keep-warm levels, so I presume it can electronically modify the set point for the temperature.
I had looked up the history of fuzzy logic, when I originally saw the term. Everything I came across was from the mid 60's during the minicomputers era (e.g. the DEC PDP and IBM System/3). I just did a Google ngram search for it, and it does look like it peaked highest in the mid 90's. (https://books.google.com/ngrams/graph?content=fuzzy+logic&ye...) It was especially redundant then, because by that point 32-bit floating-point processors were already extremely common. It made sense during the 60's to have two-bit values in ladder logic control systems, because mini computers were prohibitively expensive, but by the 90's control systems were already using personal computer components to emulate old relay logic, while newer control systems were being written in languages that are still common today.
You just sent me down a rabbit hole of mid-90's buzzword ands jargon, and I found something especially great: neuro-fuzzy logic (https://link.springer.com/article/10.1007/s44196-024-00709-z)
There's also quantum logic (https://en.wikipedia.org/wiki/Quantum_logic) and someone wrote a paper relating it with fuzzy logic: (https://link.springer.com/chapter/10.1007/978-3-540-93802-6_...)
Once academia gets involved, you get fractal (https://xkcd.com/1095/) sub-niches of sub-niches, and it goes further off the rails than marketing jargon.
I swear there's a computing buzzword cycle of embedded systems (e.g. fuzzy logic, smart, IoT, etc.), artificial intelegence (e.g. genetic algorthims, machine vision, neural networks, etc.), and quantum (just quantum, it's never been practical enough to have sub-niches). Right now we're on the trailing end of AI and working our way to quantum. There's a tech company called C3 that has changed their name from the original C3 Energy to C3 IoT and now C3 AI. When they change it to C3 Quantum, we'll know were in the next phase of the buzzword cycle.