Most of your examples of lying are just about interpreting things differently. To an entrepreneur, their company is heading in the right direction because the signups are consistently going up. Sure, they haven't figured out how to keep those people engaged yet, but building a successful company takes time. There's not a blurry gray area between focusing on the positives and completely making something up that's provably false.
Yes, there are plenty of liars out there, but I don't think most of the behavior you're describing in your post fits that description.
> Dishonesty has two parts: 1) saying something that is untrue, and 2) saying it with the intent to mislead the other person.
He goes on to agree with Feynman: there are times where we "should ben[d] over backwards to show how [we] are maybe wrong" [1].
Yet, Aaron later states that "intellectual" honesty is an "impractical standard" to apply to every-day life. Some occasions call for it, others don't. Unfortunately, where we draw the line seems to be moving towards the latter.
-- Homer Simpson(Not that that answers your question).
I guess that we are outnumbered though.