First, thank you Rob for taking the time to share your experience and about how you feel regarding AppSumo. Feedback like yours—and that of everyone else in this thread—is painful but also important, especially considering many of the comments start with something like, "I used to love AppSumo."
I agree that the quality has declined over the past year, so I wanted to take the time to respond to you and explain that we have spent a lot of time in the past two months gaining insight and clarity into our situation. We came to realize that our copy is overly sales-y and many of the products we feature lack the substance necessary to really help entrepreneurs drive their businesses forward. That's not to say AppSumo is failing; we're still a profitable business and we have many fanatic customers who can attribute their growth and success to the fundamentals they've learned and tools they've found on AppSumo.
We've become beyond obsessed with customer happiness, with taking pride in everything we do (down to how clean we keep our individual desks), and with keeping the fun and quirky attitude we've become known for. Transparency about customer happiness is important to me personally, because it holds us accountable to make every experience with AppSumo memorable—for this reason we publicly display our daily stats on customer happiness at http://appsumo.com/happy .
I think this article, which Tommy was kind enough to surprise us with, is evidence of our new vision and a good indicator of the pride we place in our behavior and obsession with our customer and partner happiness. We're grateful that many here on Hacker News have become part of our community, and I am personally interested in hearing your experiences with AppSumo and how you feel. Feel free to share your thoughts with me at steven@appsumo.com or @stevenkovar on Twitter.