I keep seeing comments on HN that misunderstand what's happening with Mozilla and it's kind of frustrating.
Right now, if you were to take away Google's money, Firefox would not be able to compete with Chromium and Safari. It would die.
All these side-projects are attempts to find a source of revenue aside from Google and are necessary to Firefox's survival. So saying they should stop doing them, completely misses the point.
Unless we want Firefox to die, we should understand Mozilla's situation and encourage this exploratory process, not hate on it.