Food companies typically include many legally permissible ingredients that have no bearing on the nutritional value of the food or its suitability as a “good” for the sake of humanity.
A great example is artificial sweeteners in non-diet beverages. Known to have deleterious effects on health, these sweeteners are used for the simple reason that they are much, much less expensive than sugar. They reduce taste quality, introduce poorly understood health factors, and do nothing to improve the quality of the beverage except make it more profitable to sell.
In many cases, it seems to me that brand risk is precisely the calculus offsetting cost reduction in the degradation of food quality from known, nutritious, safe ingredients toward synthetic and highly processed ingredients. Certainly if the calculation was based on some other more benevolent measure of quality, we wouldn’t be seeing as much plastic contamination and “fine until proven otherwise” additional ingredients.