And it will haunt the Apple efforts to get these worn advertising screens into the market as well.

Good.

Why would one pay for the privilege to have everything they see overlayed with advertisements and every micro-expression analyzed for even better ad targeting?

I wouldn’t use a smartphone (or a browser on my computer for that matter) if it weren’t routed through my private DNS blocking advertising and tracking.

Whenever I see how the internet looks like for normal people, I shudder in horror.