It will be like furniture.
A long time ago, every piece of furniture was handmade. It might have been good furniture, or crude, poorly constructed furniture, but it was all quite expensive, in terms of hours per piece. Now, furniture is almost completely mass produced, and can be purchased in a variety of styles and qualities relatively cheaply. Any customization or uniqueness puts it right back into the hand-made category. And that arrangement works for almost everyone.
Media will be like that. There will be a vast quantity of personalized media of decent quality. It will be produced almost entirely automatically based on what the algorithm knows about you and your preferences.
There will be a niche industry of 'hand made' media with real acting and writing from human brains, but it will be expensive, a mark of conspicuous consumption and class differentiation.