I managed to add one startup and so far it’s done very well, but it was an exceptional case and the global CEO wanted the functionality. But it used MongoDB and ops team didn’t have any skills, so rather than learn one tiny thing for an irrelevant data store they added cash to use Atlas with all the support and RBAC etc etc. They couldn’t use the default Azure firewall because they only know one firewall, so added one of those too. Also loaded with contracts. Kept hiring load down, one number to call, job done. Startups cost is $5-10k per year. Support BS about $40k. (I forget the exact numbers but it dwarfed the startup costs.)
Startups are from Venus, enterprise are from Jupiter.