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IDology and other provide this as SAAS.

It's very popular way to verify identity online, for example when booking a home tour with a real estate brokerage.

Yes, it's creepy.

As an entrepreneur I can see how this verification process is very important to save time but it definitely can ruffle feathers. It's disturbing how much publicly available information about us can be found online and when combined can be extremely powerful.

They're not looking at your credit score, just a lot of the other information around it.

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