AI in the public mind comes from science fiction, and it means the same thing it meant for the past 5+ decades: a machine that presents recognizable characteristics of a thinking person - some story-specific combination of being as smart (or much smarter) than people in a broad (if limited) set of domains and activities, and having the ability (or at least giving impression of it) to autonomously set goals based on its own value system.
That is the "AI" general population experiences - a sci-fi trope, not tech industry marketing.
> I think we should shed the idea that AI is a technological artifact with political features and recognize it as a political artifact through and through. AI is an ideological project to shift authority and autonomy away from individuals, towards centralized structures of power. https://ali-alkhatib.com/blog/defining-ai