Ah yes, the classic "reverse engineering" (read: blatant design theft) turned into a quick profit scheme. Peak entrepreneurship.
Their X profile proudly displays "UK-based" while conveniently ignoring basic UK business regulations: no company information, no proper invoicing, no VAT details for B2B sales, and mysteriously missing business address requirements.
Looks suspiciously like someone running an under-the-table operation, courting legal trouble not just from the original designers they're "inspired by," but from Her Majesty's Revenue & Customs who tend to take a rather dim view of tax avoidance.