Wow, this is really going to change the world. YC S12 is probably the best class out of YC so far. A mobile app that allows me to send a postcard to my mom...genius!!! A billion dollar company in the making.
"(...) and ignore the inevitable onslaught of negativity you read here...its par for course lately."
Not every product is amenable to this, of course, but HiMom is and you are seeing it in action.