Cables ain't free, duct capacity is finite and duct rental from the local incumbent is costly too... Please calculate the financial optimum of pay now vs. pay later - taking into account growth, various forms of attrition, cost of capital, opportunity costs and appetite for risk. Or everyone would be running 1152 strands cables everywhere.
But then I see that from a telco perspective and, now that I've read the article, it seems to be from a small-scale hosting perspective - entirely different economics.