More like consumers hate every product where AI gets shoved in their face without any thought and --

Okay, maybe you're right.

The consumer market doesnt matter much here, imo.

I think most companies know b2b is the most lucrative segment for AI because it reduces one of their top costs - people. Companies selling AI are basically just selling the ultimate automation tool, which (in theory) is massive value for companies. Having a nice consumer product is a side gig.