Don't be abrasive. It neglects mentioning the commission structure which other recent articles do mention, and actually is important - Amazon is currently pushing affiliate commission on e-books a lot, YT is awash with spammy ads for orgs selling "become a lifestyle e-publisher"; yet I've still never seen a single ad or even non-ad promotion anywhere online for Bookshop.org - even though I've been asked my (disappearing) local indie brick-and-mortar stores since before 2020 when they were going to get it together to challenge the incumbent. As much as we want Bookshop.org to succeed, they'll have to start articulating to the general public a) that they exist, and b) the reasons for choosing them then c) making it easy to buy from them. Years before Covid I asked my bookstores if they were ever going to get around to an integrated gift card, and they missed the boat on that in 2020.
> Affiliate links are to Bookshop’s main site, not one of their cobranded bookstore storefronts... As far as I can tell, there are no affiliate links to bookstore storefronts, so your question isn’t applicable.
So, seems to mean the app's supposed big feature promoted above allowing "sharing any quote to SM as an affiliate link" cannot go to a cobranded indie bookstore? Then I can't see the indie bookstores themselves wanting to use it much.
As I say this last week's news was the main indie bookstore chain in the SF Bay Area with 11 locations filed for bankruptcy and closed its Berkeley location, but the other 10 remain open. [https://booksinc.net/our-statement-regarding-filing-voluntar...]
Anyway I hope they do well but they have a battle to fight.