The thing that gets me is application launchers, I'm fine with any clever and obscure name you pick for something that's intended to be behind the scenes as presumably there's going to be a certain amount of promotion or awareness inside whatever domain is involved. However if a launcher (or a repository/app store as an earlier step) just gives the clever name with no context to what it does rather than "CleverName - media tag information editor".
It can go too far the other direction too, for example the generic names like Files, Phone, etc either preloaded on the device by the manufacturer (eg Samsung) or by Google, or some third party.