I'm the person OOP is quoting in the article. It's an estimate based on two observations:

- 23% of candidates tell us outright that they don't want us to match them with crypto (see chart here: https://bsky.app/profile/otherbranch.bsky.social/post/3l4wod... )

- About 36% of candidates who didn't, that we end up reaching out to about a crypto role, decline it explicitly because it's crypto.

So: 23%, plus 36% of the remaining 77%, equals just north of 50%. Add in a few who don't turn it down outright but who end up withdrawing later, and you get a bit north of half.