Its political marketing aimed at voters. It should target the type of teens on facebook, that you and i may look down upon.
As far as im concerned, they dont even go far enough. We need a comic. We need memes.
RESCUE MONORAIL CAT FROM THE CLUTCHES OF THE EVIL INTERNET HATE LEAGUE. FIRE UP YOUR MEMES AND BLAST THESE CORRUPT SENIORS OUT OF CONGRESS.
That kind of stuff!