> Something tells me Nvidia made next to no gains for this generation.
Sounds to me like they made "massive gains". In the end, what matters to gamers is
1. Do my games look good? 2. Do my games run well?
If I can go from 45 FPS to 120 FPS and the quality is still there, I don't care if it's because of frame generation and neural upscaling and so on. I'm not going to be upset that it's not lovingly rasterized pixel by pixel if I'm getting the same results (or better, in some cases) from DLSS.
To say that Nvidia made no gains this generation makes no sense when they've apparently figured out how to deliver better results to users for less money.