As far as I'm concerned this isn't even a valid attempt on their behalf to earn the trust of the Open Source Community. Taking something that already works and touting your own horn about how you can provide faster updates isn't really something that a big corporate player that wants to get into the open source market should be doing. I'm sure there are plenty of technologies at Oracle, that if open-sourced would have a much bigger impact, and would put them in a better relationship with the open source community.
Finally, when you are an enterprise/corporate player, and your press release for a new product is littered with "this is not a gimmick" there is definitely something wrong. In all honesty this just sounds like one of these "come with me kid I'll give you some candy! It's gonna be ok don't worry, just a little further". This is not something I would expect from such a big company.