Consider making it possible to test the tool without signing up.
Is this for use in the US? Have you looked into electronic invoicing formats which are increasingly used/required in the EU ... I am curious if there is a similar move on the way in the US.
(As an example here is what the electronic invoicing format looks like in Denmark: https://www.oioubl.info/downloads/OIOUBL_Bekendtgørelse.pdf (scroll a bit past the Danish mumble to see the structure of the XML-documents interchanged.))