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Comment by benatkin | Hacker News Reader

Employer.com sounds like a brand for something like TriNet, which does payroll. I wonder if they're going to attempt to provide a service like that, and if that's a good business to be in.

They seem to overemphasize the importance of a domain name like that, though. https://x.com/JesseTinsley/status/1861243509006848065 https://en.wikipedia.org/wiki/Business.com

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Employer.com is owned by recruiter.com (NASDAQ:RCRT) which itself seems like a holding company of some sort, possibly owned by Nixxy Inc: https://nixxy.com/investor-relations/

From their website: Nixxy acquires cornerstone businesses in established markets and evolves their operations with cutting-edge technology and data-driven insights.

Apparently, Recruiter.com rebranded to Nixxy, Inc. in September [1]. Since then, they have issued a vague press release on their "strategic focus" [2], spun off a company called CognoGroup which "will focus on AI-driven projects aimed at enhancing human potential." [3] and acquired JustGot2HaveIt, Inc., a wholesale gift business that sells things like tote bags and candles [4].

The company lost $13.3M on revenue of $135,886 in Q3 [5].

[1] https://www.nasdaq.com/press-release/recruitercom-group-inc-...

[2] https://www.nasdaq.com/press-release/nixxy-issues-shareholde...

[3] https://www.nasdaq.com/press-release/nixxy-announces-cognogr...

[4] https://www.nasdaq.com/press-release/nixxy-signs-letter-inte...

[5] https://app.quotemedia.com/data/downloadFiling?webmasterId=1...

The holding company may be following the model of IAC, of buying web properties ("brands") and developing them further (thru consolidation or new rev streams), to later spin them off as independent entities.

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