Because in our society most of the people sit when they commute, sit when they work and sit when they eat and sit when they relax.
Anyway, that's one of the reasons why I'm leaving so I can work from home at my standing desk. I believe standing desks will be the next trend in perks that great companies offer - so it'll probably take >15yrs before it becomes mainstream.
It's also hard for some people to afford a good standing work station. I just use a bookshelf, but it depends on your computer.
I built a mini-table to put on top of my regular table, with around 30cm height (the wooden chair was too high at 45cm).