We could considered the Chinese cars as cheap, but we are than comparing the cost of a price-dumped car from China, to a slightly overpriced car from Germany.
The outlier here is considering a 10k€ car something normal. 10 years ago I would have argued yes, but after the inflation wave of the last few years, that is no longer a reality.
The problem for many consumers, and France is a good example of this, is that the salaries haven't followed. The second problem for France is that a large part of the population is stuck in minimum-wage or close to minimum-wage salaries, putting those goods out of reach as their prices increase with inflation. (Leaving the debate about whether the price increase is the cause or the consequence of inflation aside)
Only if these cars are only intended for the affluent. Then sure. It's totally the right place for them. But I thought the point of EVs was saving our environment. What's the point if only a small fraction of any given population can afford one?