What I particularly hate about MS branding right now is those stupid, unnecessary (TM) and (R)'s that follow names of their products... Just look at this picture for God's sake: http://www.minimallyminimal.com/storage/post-images/microsof... or head over to their website: http://www.microsoft.com/en-us/default.aspx
It's ridiculous. So "Windows" is a registered trademark of Microsoft. Big deal, but why put it after every single mentioning of the name?! Doesn't it bother you ( = MS marketing guys) to see little dots (they're so little that you can't even say if they're (tm) or (r)'s!) after product names? Isn't it ugly in your opinions?
Apple doesn't do it. Google doesn't either. Oracle does it too, however. Congrats, MS; you're as uncool as a database company.