If you really like an app give it a nice review.
If you really like an app give it a nice review.
Personally, I'd rather see you add a small UI element somewhere, or a banner that appears briefly but critically doesn't cover up any controls. If you absolutely MUST use a pop up, you know when the best time to do that is? After I've completed some in app purchase. If I'm spending money on your product, chances are I'm moderately satisfied with it and feeling pretty good about it at that moment. Or if you don't have in app purchases, unless you've made a "content browsing only" app, you probably have some workflows that have a definite end state. Prompt me then, at the end of me doing what I've come to your app to do. But I've never once given a review / stars to any app that has interrupted me in the middle of or at the start of doing something.
Granted, there are plenty of other places to slot a review link in where it could be just as effective.
I had Napper, a baby sleep tracker, ask me to rate the app at 3 am. Yes, I'm definitely going to give a thorough and well-thought review at 3 am.
This is what I'm doing as well. Apps have increasingly gotten more annoying in more ways - from unnecessary pop-up notifications (increased permission requests, policy updates, review pan-handling, etc), privacy issues, data hoarding and more. I also hate that almost all of the few remaining apps I do use are constantly pushing new versions into the app store, invariably with only a vaguely non-specific unchanging boilerplate sentence as a change log. Yet I never notice any new functionality or capabilities in the app and all-too-often updates only bring more ads, cross-promotion or other general enshittification (like just renaming or regrouping the same functionality in different ways - apparently for no reason other than to increase some internal aggregate 'usage metric' to hit a KPI). Although I don't know this, I assume app store algorithms must somehow (perhaps unintentionally) incentivize developers to constantly update their apps for little or no reason.
So, as a group, the long-term behavior of app developers has taught me to resist updating the few apps I do still have installed.
That would be a win for everyone.
The typical app store workflow for me is I visit the store to download a specific app I'd like to install. That app will then have to download and install while I wait.
That "while I wait" is an ideal time to ask me to rate other recently installed apps, or an app I haven't used in a while.
The key is catching the user when they aren't completing a specific task. People often check email to pass time, which is perfect for this.
The major apps typically exploit selection bias to solicit 5-star reviews. They will wait until the user meets some criteria for "having a good experience" and show an app review prompt at that moment.
Then, having amassed thousands of 5-star reviews, they will turn up the threshold so that only a trickle of the most likely 5-star reviews keep on trickling in to negate any negative organic reviews.
There's a related practice of "pre-prompting" where the app first asks the user whether they are satisfied and only solicits a real app review from those who pass the screening question.
It's all quite shady and makes it hard to trust app reviews. But until the app stores solve this, app developers need to play the game.
This is just a guess, but I’m not sure getting an e-mail asking for a rating a few days after a purchase is really as “get out of my face” inducing as the App pop ups. When I open an app to buy a ticket for public transportation, that is usually while I’m actively boarding the train/bus (because why would I do this in a timely manner?). That is the least likely moment I’ll respond well to review requests. I don’t think I’ve ever been tempted to leave a bad review over one of those emails, but I’m very often tempted to do so by app pop ups. If I’m not the only one then maybe the data would be interesting?
That being said. Unless the 1 star ragers spend time on their review it’s typically rather easy to challenge by the app creator at least in the Apple Store.
That’s fair, but if you push someone to review your app they’re going to rate it as they see fit, based on what’s important to them, not what the developer thinks is important. If the user feels strongly about a particular element - such as a pop up asking for a rating - they’re going to rate it based on that element. A developer is always free to change the app if they think it’s useful to appeal to that group of users, or ignore that group of users and accept that they don’t like the way you designed the app.
I also don’t like review popups but, excepting egregious examples, I try to be patient because it is beyond most developers’ control that they have to do this in order to maintain a standing in the marketplace.
Signed, Someone who worked in sales.
Don't just interrupt me randomly before I do the thing I need