Things like these change very slowly, then suddenly, once the views of the perceived majority around most people change enough that the people start to see the new state as proper and confirmant, a new norm.
But long before that we had DoucheTooth (or BlueTool, whichever you prefer) earpieces. Now those were mocked.
I don't think any ear buds are "cool", but certainly nobody cares, it's perfectly normal.
But to your point, it will probably get slicker over time. For this one, they erred on the side of high fidelity, and they nailed it pretty well.
And you're right! And some of us will happily pay that! It is the _bleeding_ edge, after all.
If it makes you look like a dork and yet it's the third most selling EV, you might blame the judgment of the average car buyer of the US (for whom you seem to have contempt), but you can't dispute that the product sold.