I feel like the blame mostly lies on people who pirate games. It's a sort of tragedy of the commons. We could have a better world (Nintendo not caring if we play switch games we bought at 4k60 on a PC) but people who pirate games mucked it up.
People pirating Nintendo games AND people playing Nintendo games DO care - when Nintendo no longer makes money and there's no more games to play. And I know they care, because they're playing and love the games right now. So it is their problem, regardless of what they say. Their very actions prove it's their problem.