Processed fish products are a bit different from a large chunk of a single fish, in terms of the promises that can be made.
The problem with large, wild-caught fish, is that different fish are going to be living in slightly-different regions, or migrating through given regions at slightly-different times, and so eating different things; and so will have more or less of any given nutrient coming from those things in their bodies.
If you're catching large swarms/schools of fish, all the fish in a given school will be mostly identical in their nutritional content. And so, if you're doing some bulk operation like canning or drying, and you're doing it on fish that swarm/school and get caught as whole swarms/schools (such as sardine or mackerel) — then, for each catch delivered to your plant by a fishing vessel, you can take a few samples from that catch to get a sense of the average micronutrient values of that catch; and then you can store these catches separately, titrating together the different catches into each processed mixture, to achieve the a steady nutritional value in the result. (This is roughly the same thing that e.g. orange juice companies do with the truckloads of oranges they buy to achieve a consistent output juice product.)
But if you're just buying e.g. one salmon, then it came through an entirely different logistics pipeline to get to you — either an "independent" one where a small-time fisherman sold some fish directly to a local fishmonger, who then sold it directly to a local grocer, a few fish at a time; or a "big chain" one where a stream of flash-frozen fish from fishing vessels is being just-in-time streamed out to various grocery stores. (This lack of a fan-in processing step for raw large fish is also why grocers end up with so much mislabelled fish; the guy who works at a fish processing plant near the fishery will recognize all the fish that fishery tends to pull out of the water; but there's no similar expert in the meat department of a random grocery store in Idaho — in fact, that person might not even know which fishery the fish they're receiving came from!)