That relationship can work in the opposite way sometimes. John McAfee seemed to be getting a gleeful kick out of embarrassing the security company that had invested in the right to use his name.
Usually because he was doing zany and sketchy and potentially criminal, while expertly courting media attention. But he also used that power for good sometimes by criticizing their bad products.
Content warning: it was made in his Alpha-PHP era, and contains a lot of sex and drug references. It's mostly sex and drugs IIRC.
The writers, editors and other business partners who built their reputation by contributing to Forbes previous good reputation are probably very not OK with it
I get the feeling the family doesn't care while they lounge around on their stacks of cash?
https://en.wikipedia.org/wiki/History_of_Jardine_Matheson_%2.... https://en.wikipedia.org/wiki/Jardines_(company)