yeah not having actually seen any Campbell product outside of art and faux art, I assumed the name of the company was "Campbell" and "Campbell Soup" was something like "MicroSoft Office".
Goldfish? Hannover snacks? Pepperidge Farms?
This is why they dropped the "Soup" from Campbell's Soup Company.
The point is that many (maybe most) of us didn't even realize that "soup" was part of the company's name. I always assumed something like "Campbell's Chicken Noodle Soup" was by the company "Campbell" or "Campbell's". Nobody calls it "Campbell's Soup Company Chicken Noodle Soup".