The MongoDB Team didn’t do exactly the same, or at least nobody caught them, but they did have a massive hype cycle, selling snake oil full of serious concurrency bugs. Managed to time their funding right so they ended up with enough money to buy a completely different NoSQL implementation, that actually did work (mostly), discontinued work on their code and relabeled the other implementation as Mongo.
I don’t patronize companies built on a bed of lies. Because how do you trust the lies stopped? They have a proven track record of being good at it. And you’re rewarding all of that behavior. The ends justify the means? Fuck that.
But hey, SQLite is better than Mongo DB, at least. So we're making progress
Once someone couldn't scale (c2012) their MySQL. I recommend analyzing and working on the code. A competing consultant said Mongo. So, three years later they called me back to un-fuck that thing (that was only 3/4 done anyway) and then move everything to PG (and a fixed schema and some improved caching).