It's unfortunate that with Samsung phones you can't uninstall the myriad of bloat apps, not to say of their telemetry volume (compared to Apple at least).
This was ten fricking years ago, and I never really looked close to know what it really was, but it was enough to put me off the brand forever.
Until recently, of course: I thought about getting a TV from them. But I ended up with an "OK" brand dumb TV instead of a Samsung because the Samsung TV on the shop also had an AD in it.
Samsung can become another Apple, but it's gonna take some effort.
For sure, and I hope they will, further competition is always good. I dont know numbers but I guess the ad revenue must be significant since the "generational leaps" and innovations on the mobile department arent there.