RealPage’s big issue is market penetration, though. They control pricing for enough of the housing stock to artificially manipulate the cost of housing.

It’s one thing to promise to get clients a sale price on the far end of the bell curve. It’s another thing entirely to move the entire bell curve.

If I invest in a stock and the stock goes down, nobody looks at my intentions and decides whether I should make money off it. It's my responsibility to understand what I'm investing in.

If I invest in harming consumers, nobody should look at my intentions and decide whether I should make money off it. It's my responsibility to understand what I'm investing in.

Even if RealPage didn't know what they were doing was harming renters, they should have known that. Knowing how your actions affect people is a prerequisite to running a business in any market, but especially in a market where people's basic needs are at stake.