I also hadn't thought about it before, but when you present it that way it's dazzlingly clear - thank you!
Get money from your users: 25% platform tax
Get money from advertisers: No platform tax
Get money from your users: 25% platform tax
Get money from advertisers: No platform tax
- Get money through the platforms' users and their payment methods, without having to worry about asking for users' credit card information, billing, chargebacks, or individual invoicing: 25% platform tax.
- Get money through your own means, similarly to what Amazon did with Kindle books: no platform tax.
Fair enough. So I guess if I don't mind worrying about all those things, I can simply reach my own agreement with a PCI-compliant payment service provider to charge customers through my app directly and therefore avoid that 25% platform tax, right?
...right?
You refund 100% but Apple and Google keep their share.