disagree with you on all point here.

Yes you can arrange the icons on your phone the way you like it and yes you can do this on your laptop too. But when I dock my laptop, the screen resolution changes and now I have to find something.

On the desktop, I use launchy. A simple keyboard shortcut, type and run. Simple.

Overall I agree with most of the authors point. I do mainly agree on the point that users should have an option to have their standard desktop back as the default screen rather than metro.