IMO AI is positioned to be a commodity, and that's how Meta is approaching it, and of course doing their best to make it happen. I don't think, on the basis of what we've seen, that there is a sustainable competitive advantage - the gap between closed models and open is not big, and the big players are having to use distilled, less-capable models to make inference affordable, and faster.
I think it's probably clear to everyone that we haven't seen the killer apps yet - though AI code completion (++ language directed refactoring, simple codegen etc.) is fairly close. I do think we'll see apps and data sets built that could not have been cost-effectively built before, leveraging LLMs as a commodity API.
Realtime voice modality with interruptions could be the basis of some very powerful use cases, but again, I don't think there's a moat.