I guess this _might_ count, but the whole 'store within a store' tends to be a bit of publicity stunt. You can just bung the store owners a few quid, make some stands with your company name on it and send out a press release that you now have a 'store'.
It's an order of magnitude less hard than actually setting up a store front, signing up for utilities, hiring staff directly, managing stock/inventory, dealing with returns etc. Not to mention that no-one will likely notice when you quietly take down the 'Google section' overnight.
It the equivalent of setting up a 'store' on Amazon vs. creating your own web presence + fulfilment warehouse.