"1. Register either as an Entrepreneur (who has an existing idea or business) or someone who can be a Resource (has business, technical, or design skills and wants to help). There is a $20 ticket required after registration – to cover basic expenses and ensure you will be teamed with serious participants."
That sounds reasonable to me. If you're a developer (or designer, or biz dev, or some mixture) and have your own idea, you register as an Entrepreneur. If you DON'T have an idea, but DO have valuable skills, you can sign-up to help out.
How is this so bad?
I can't think of a great alternative. "Employee" doesn't really fit. Nor does "team-member." "Developer" is too specific (since any role could fit here). For those who see this as a travesty, what would you prefer?