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Umberto Eco had already discussed this extensively in his paper “the combinatorics of creativity”.

Unfortunately, I couldn't find the English version, but it should be very easy to translate, it's only 16 pages.

Thanks for the link. Didn't know the text.

I found an English translation here:

Oh wonderful. I hope you can find time to read it! Umberto Eco was one of the most important modern Italian philosophers.

I love his pragmatic and rational approach.