Elligator is only tangentially relevant to the hashing problem. If "doesn't have a problematic structure" is understood in a weak sense, then this was already solved by Shallue and van de Woestijne almost a decade prior to the Elligator paper. And if it is understood in the stronger sense of indifferentiability, then Elligator by itself doesn't actually fit the bill, and you need something like the Brier et al. approach or SwiftEC.
The steganography stuff is the only actually novel contribution of the Elligator paper.