No, it's not. At my work here we'll all go online to try and get tickets to a big gig. One of us might get in, so that person will get ~8 tickets or whatever the maximum is. And then we split them between us, transfering over cash etc. If we have a few left over we'll sell them to friends for the ticket value.
But none of us have any intention of lining up with the others to get in. We want to go with our partners, our own friends etc.
I want Bob, Terry or Bazzy to by able to buy tickets for me (or me for Bob, Terry or Bazza) but I do not want to have to meet up with Bob, Terry and Bazza and stand in line with them all to get in.
So yea, it's not trivial. I wish it was, I farkin' hate scalpers.