Things are moving on, we are just getting old.
But today, HHGTTG is very nearly 45 years old.
For how many decades should references to novel fiction persist, do you suppose?
In 2009, we already had pocket supercomputers.
But to your question, Tolkien, Asimov, Lovecraft, et al. are still a heavy influence on modern Fantasy, Sci-Fi and Horror. Why do you think a mere 45 years should mean that something is no longer referenced?
But the sports fans never felt this way, and were always happy to cut out the geeks and nerds that didn't give two shits about the sportsball game they watched that weekend. Why should the geeks and nerds need to worry about including the sports fans, but not the other way around?
>I think social media, politics, streaming services, etc. have totally blown away these shared frameworks in society, and it's kind of a bummer, even though it's great to have lots of choices. People used to watch the same TV shows and talk about it the next day.
When Game of Thrones was the new hot TV show, it seemed like everyone and his dog was watching it, and that included the sports fans and the nerds too.
>I guess sports is basically the last thing that's shared.
Back to my first point. I don't know any sports fans in my circle of friends and work colleagues (who are all techies of course). If any are, they keep it to themselves, thankfully.
Darmok and Jalad at Tanagra
Why.
> People used to watch the same TV shows and talk about it the next day
That's the societal cost of having personalized experience. Nobody watches the content I watch because I pick content that's specifically relevant to just me. Even my closest friends watch different things.