I've always found it interesting that reading, as a form of entertainment, always seems to be held on a pedestal compared to television, cinema, or videogames. It's a kind of elitism that the literati hold over everyone who doesn't find reading as enjoyable as them. Consider this: one person reads the entire Harry Potter series and another reads the entire Twilight series, both are reading but the quality of the material is completely different. Assuming that literature is de facto superior to any other form entertainment is completely ignorant and wrong.
In this case, swap "flipping channels all day", which could include watching informative shows such as Bill Nye, How It's Made, or Mythbusters, with "watching Jersy Shore all day" and confusion about entertainment quality preferences are removed.